In recent decades, the diamond has been all but dethroned as “a girl’s best friend” following the arrival of a gorgeous adversary that’s been melting the hearts of gemstone-lovers across the globe. I’m talking about tanzanite, the precious blue stone discovered a mere 46 years ago in the East African country of Tanzania, in the shadow of the majestic volcanic Kilimanjaro Mountain. This enchanting gem is found nowhere else on Earth – in fact, it is said to be 1000 times rarer than a diamond, and it’s estimated that supply will be depleted as soon as 2016! It’s little wonder everyone who’s anyone wants to get their hands on a piece of precious tanzanite jewellery. Here are three good reasons to spoil yourself – or a loved one – with this beautiful blue and violet gemstone.
Bridal Blue: Tanzanite currently rivals diamonds as the most popular gemstone choice for engagement rings and bridal jewellery. If you’re shopping for an engagement ring, or planning to pop the question to that special someone, tanzanite is the perfect way to add the traditional “something blue” to the wedding day ensemble.
Red Hot: Hollywood’s brightest stars are shining a spotlight on the tanzanite trend. Lily Collins was snapped at the Vanity Fair Oscars Party wearing a pair of tanzanite drop earrings that perfectly matched her blue Zuhair Murad gown; and not long before that, Beyonce was spotted sporting a tanzanite sparkler – complete with matching blue manicure. The ring was reportedly a gift from rapper hubby Jay-Z following the birth of the couple’s daughter, aptly named Blue Ivy – some say Jay-Z was inspired by the Maasai tradition of giving blue items as gifts to new mothers.
Timeless Treasure: Tanzanite is currently more affordable than diamonds, but the price is set to climb rapidly as natural deposits start to run low. Buy a tanzanite accessory now and it will only increase in value, making it a worthwhile investment – and even a treasured family heirloom to pass on for generations!
Nicky Warner is a fashion blogger who loves staying on top of the latest industry news; from tanzanite rings and bridal accessories to high street ensembles, Nicky’s always on the lookout for the next big trend.